From MTelus to Beanfield, venue name changes are 'reality of business'

Venue name changes are a reality of business in the entertainment industry, with examples ranging from Toronto's Massey Hall to Montreal's MTELUS. The reasons for these changes can include corporate branding, new ownership, or simply a desire for a fresh start. While nostalgic patrons may mourn the loss of familiar names, these changes are often necessary for venues to remain competitive and relevant in the ever-evolving entertainment landscape.