M for Montreal is where the whole world heard it first

The festival has been turning Montreal's restless creative energy into international careers for 20 years, and it's nowhere near slowing down.

Kaitlyn DiBartolo

Kaitlyn DiBartolo

November 28, 2025- Read time: 8 min
M for Montreal is where the whole world heard it firstEvents like M for Mothland give free rein to curate a shows and let artistic visions shine. | Photography by Alice Hirsch / @h.irsch

When the fallen leaves and greyness of November’s liminality has returned, Montrealers start seeking warmth in the low-lit respites of venues across town—just in time for festivals like M For Montreal, which celebrated its 20th anniversary in 2025.

Unlike Jazz Fest or Osheaga which draw in crowds from all over, the unassuming M for Montreal festival distinguishes itself by attracting crowds of concert-goers that will sooner find their place in the grime of Foufs and don’t mind the smell of spilt beer on their worn-in leather. These are the crowds that show up for the pure love of music and supporting local artists; they’re also why a festival such as M for Montreal has lasted, fuelled by the thrill of discovery rather than spectacle.

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