Subscribe today to get 3 free articles per month

InstagramTwitterTiktokLinkedin
|
Advertise
The Main Logo
Magazine
Categories
  • Arts & Culture

    Creativity, heritage, and expression.

  • Beyond Montreal

    Travel, adventure, and global perspectives.

  • Design

    The best of Montreal design.

  • Food & Drink

    La bonne bouffe.

  • History

    Stories, lessons, and context.

  • Bulletin

    Our weekly newsletter.

  • See all original stories
Holiday
City Guides
Popular Guides
  • The Best Restaurants in Montreal
  • Best NEW Restaurants
  • Best Cafés
  • Unique Boutiques
  • Romantic Restaurants
  • Best Bookstores
  • See all Guides
Directory
Neighbourhood
  • Downtown
  • Le Plateau-Mont-Royal
  • Mile End
  • Mile-Ex
  • Saint-Henri
  • See All
Business Type
  • Restaurant
  • Café
  • Boutique / Store
  • Bar
  • Bakery
  • See All
Near the Metro
  • Peel
  • Mont-Royal
  • Place-Saint-Henri
  • Place-d'Armes
  • Jarry
  • View all
Shop
Subscribe
Subscribe

Montreal's Cultural Directory

Help us improve! Share your thoughts on how we can make your experience better.

Leave feedback

For partnerships and collaborations:

partnerships@themain.com

Explore

  • About us
  • Shop
  • Advertise
  • Pitch us

Connect

  • Instagram
  • Twitter
  • Tiktok
  • Linkedin

Resources

  • RSS Feed
  • Subscribe

Legal

  • Terms of service
  • Membership Terms
  • Privacy Policy

The Main Media Inc. 2025

✦ Built By Field Office
    50% off your first 5 rides
    logo

    50% off your first 5 rides

    50% off your first 5 rides

    From standard rides to XL cars for six, Lyft has options to fit your riding needs. Max $10 off/ride. Terms apply.

    Claim your offer
    1. Articles
    2. Beyond Montreal

    Inside Au Pays des Géants, the workshop behind Montreal’s most iconic parade floats

    Over forty years of transforming festivals, celebrations, and streetscapes into theatre.

    By J.P. KarwackiMarch 14, 2025 - Read time: 6 min
    Inside Au Pays des Géants, the workshop behind Montreal’s most iconic parade floatsPhotography by Phil Tabah / @phlop

    Places featured in this article

    Au Pays des Géants

    It's less than a week until the 200th St. Patrick's Day Parade rolls down the streets of Montreal. Wearing an apron covered with paint and sawdust, Paméla Campeau Pelletier looks up: Above her, a rainbow bursts from the brim of a green hat, arching skyward before splashing down into a pot of gold.

    "This one was completely custom-made specifically for this year's parade," she says. "It's the highlight of the show."

    In less than a week, this float—one of nearly two dozen her family’s company has crafted—will roll through the streets of Montreal, swallowed by the noise of bagpipes, cheers, and the stomping of boots on pavement. Right now, there’s no music, only the sound of light tinkering, ironing and checking each costume, and the voice of her mother, Denise Campeau, giving final instructions if any.

    Must be logged in

    Join The Main free and keep reading.

    Create a free account.

    Create a free account to unlock this story and get 3 articles a month, plus our weekly Bulletin.

    • 3 free articles per month
    • Save your favourite places & guides
    • Weekly newsletter The Bulletin
    • Stay connected to Montreal culture

    Become an Insider.

    Unlock unlimited access, exclusive guides, and member perks — and help support the independent Montreal stories we publish every week.

    Subscribe
    • Unlimited access to all stories
    • Exclusive features & local insights
    • Special offers and event invites
    • 10% off in our shop
    • Support local storytelling

    Already a member? Sign in

    Latest Stories

    Arts & Culture

    The best things to do in Montreal this weekend (Dec 25 to 28, 2025)

    DEC 24
    The best things to do in Montreal this weekend (Dec 25 to 28, 2025)
    Food & Drink

    Hana is Korean fine dining for the steakhouse crowd

    DEC 19
    Hana is Korean fine dining for the steakhouse crowd
    Bulletin

    20 years of hits with the Jonas Brothers in Montreal last night

    DEC 18
    20 years of hits with the Jonas Brothers in Montreal last night
    Bulletin

    Air Canada launches Montreal-Santiago flights and a direct line home for Chilean Montrealers

    DEC 18
    Air Canada launches Montreal-Santiago flights and a direct line home for Chilean Montrealers
    Newsletter

    The Bulletin: Sunday roasts, wrestling chaos, and lip-syncing to Christmas movies [Issue #160]

    DEC 18
    The Bulletin: Sunday roasts, wrestling chaos, and lip-syncing to Christmas movies [Issue #160]

    Next

    The emergence of Montreal's unofficial Koreatown

    The emergence of Montreal's unofficial Koreatown
    logo

    Shop The Main's Dépanneur. Open 24/7.

    Mr. Sign x The Main "Dep" Bundle

    Mr. Sign x The Main "Dep" Bundle

    $50.00

    Mr. Sign x The Main “Dep” Tee

    Mr. Sign x The Main “Dep” Tee

    $30.00

    Mr. Sign x The Main “Dep” Tote

    Mr. Sign x The Main “Dep” Tote

    $30.00

    Support local

    Shop All Merch