How the Montreal-founded billion-dollar Sonder collapsed so suddenly

The short-term rental company went from student side-project to unicorn status before imploding.

Philip Tabah

Philip Tabah

11 novembre 2025- Read time: 2 min
How the Montreal-founded billion-dollar Sonder collapsed so suddenlyPhotography: Sonder / Official

A Montreal-founded company that once promised to revolutionize short-term rentals shut down this week, leaving travellers worldwide scrambling for accommodations and marking the end of what was once considered a billion-dollar Airbnb competitor.

Sonder Holdings announced Monday, November 10, 2025 that it would wind down operations immediately and file for Chapter 7 bankruptcy, leading to a complete liquidation. The collapse came one day after Marriott International terminated what was supposed to be a 20-year licensing agreement, citing Sonder's financial troubles.

The speed caught everyone off-guard. Patrick M. D'Aoust was celebrating his anniversary at a Sonder property in Montreal when he received an email Sunday afternoon saying he needed to leave by 9 a.m. Monday. CNN reports the staff gave him 10 to 15 minutes to pack.

Article réservé aux membres

Découvrez Montréal autrement. Rejoignez la communauté The Main.

Lisez cet article gratuitement.

Entrez votre courriel pour débloquer votre premier article et recevoir The Bulletin, notre infolettre sur la bouffe, l’art et la culture locale.

  • 5 articles gratuits par mois
  • Sauvegardez vos adresses et guides
  • Infolettre hebdo The Main Brief
  • Restez branché sur la culture montréalaise

Allez plus loin. Devenez Insider.

Faites partie d’une communauté qui soutient les histoires montréalaises indépendantes et célèbre les gens qui font vivre la culture.

Subscribe
  • Accès illimité à tous les articles
  • Contenu exclusif & perspectives locales
  • Offres spéciales et invitations à nos événements
  • 10 % de rabais à la boutique
  • Soutenez les médias locaux indépendants

Déjà membre? Se connecter

Related articles

How the Montreal-founded billion-dollar Sonder collapsed so suddenly
Version Anglaise
Philip Tabah

How the Montreal-founded billion-dollar Sonder collapsed so suddenly

The short-term rental company went from student side-project to unicorn status before imploding.

Why Empire thinks it will thrive in a struggling  downtown core
Version Anglaise
J.P. Karwacki

Why Empire thinks it will thrive in a struggling downtown core

Phil Grisé is opening a 26,000-square-foot skate shop in a building Archambault couldn't hold on to —because to him, physical retail isn't dead, it just needs to be worth the trip.