GOAL MTL 2025 is where football meets community, culture, and good causes

Competition becomes collaboration at this interactive Montreal sports charity where the city explores the cultures of health, wellness, and inclusivity through play.

The Main

The Main

July 10, 2025- Read time: 6 min
GOAL MTL 2025 is where football meets community, culture, and good causesPhotograph: Alyssia Pazzano / @allypazzano

Paul Desbaillets doesn’t do anything halfway. If you know him, it’s likely through the Burgundy Lion Group, or The 1st Half podcast, or his radio show on TSN 690, or as the guy who’s probably watched more live football than anyone else in the city. But for the past 15 years, he’s also been behind something quieter, bigger, and arguably more meaningful: The GOAL Initiatives Foundation.

On Sunday, July 27, GOAL MTL 2025 takes over Percival Molson Stadium from 11AM to 4PM. It’s free to attend, and as always, the point is that it's all about showing up.

Photograph: Alyssia Pazzano / @allypazzano

Twenty-four teams from Montreal restaurants, businesses, pro clubs, and hospitality circles will face off in a day of friendly competition and grassroots giving. Every squad has a fundraising page on goalinitiatives.org, and the one that brings in the most? They get crowned Top Fundraiser 2025. Bragging rights included.

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