From Garden to Bouquet: The Story of Floramama's Farmed Flowers

In the rolling hills of the southern Quebec town of Frelighsburg, one local business continues to captivate the hearts—and senses—of all who discover it. Floramama Ferme Florale, a stunning flower farm set in the heart of the Eastern Townships, is known for its lush and vibrant blooms.

And the story behind it is arguably just as beautiful as the flowers themselves.

It began when Roy was just 11 years, when she moved from Montreal to a beautiful ancestral farm in Bedford, QC. Growing up in nature, she would often stash handfuls of dry hay in her backpack to smell in class whenever she missed the farm.

Roy was living in Frelighsburg at 19 when she had her first child, followed by her second at the age of 21 and third at 26. With three young children at home, Roy chose to be a stay-at-home mom while completing a program in sound engineering. A few years later, she met Maude-Hélène Desroches and Jean-Martin Fortier, owners of a small vegetable farm called Les Jardins de la Grelinette in St-Armand.